Search has always been about helping people find answers. But how those answers are delivered, and where people go to get them, is evolving faster

Search is changing fast. Alongside Google’s familiar results, more people are getting answers from AI assistants like ChatGPT. That shift creates a new kind of

Google has officially introduced Custom Annotations for use in Google Search Console. This long-awaited feature brings new clarity to performance reporting. For marketers, business owners,

When Google launched its “Perspective” algorithm update, most attention went to user intent and content quality. But beneath the surface, this update also introduced powerful

Google’s “Perspective” algorithm update has quietly updated the rules of online visibility, and for small businesses, it’s a massive opportunity. While much of the attention

In September, Google rolled out one of its most impactful algorithm updates in recent years, codenamed “Perspective.” This update goes far beyond keyword optimization or