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We are a FordDirect Approved Website Provider Open The Door To Your Digital Potential

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Fd Product Partner Color white

Package 1

$2,199/mo
Choose Package 1

Includes:

  • Support For Your FordDirect Integrations Included
  • D.O.O.R Available*

Managed Secure Cloud Hosting

Responsive Website

Bespoke Design & Strategic Brand Alignment

Managed Inventory Merchandising

Lead Capture

Responsive Page Builder

Integrated WordPress Blog

Managed Analytics Integration (GA4)

Dealer Success Team

*'Available' services available for custom implementation

Package 2

$2,799/mo
Choose Package 2

Everything in Package 1, plus:

  • Essential Search Performance Included
  • Scan2Sell Available*
  • AI Description Service Available*
  • D.O.O.R Available*

Google Business Reviews Widget

More Inventory Syndication

Custom Forms

Managed Engagement Overlays

*'Available' services available for custom implementation

Package 3

$3,599/mo
Choose Package 3

Everything in Package 2, plus:

  • Essential Search Performance Included
  • Scan2Sell Included
  • AI Description Service Included
  • 1 Yearly Redesign By request
  • Seasonal Accents By request
  • D.O.O.R Available*

Unlimited Inventory Syndication

More Custom Forms

Announcement Banners

Countdown Timers

Managed Behavioral Overlays

*'Available' services available for custom implementation

View Full Comparison

Our packages deliver the essential tools and services needed for a successful Ford dealership. Each package builds on a core set of products and services designed to maximize your digital presence and drive customer engagement.

Full comparison

Package 1

$2,199/mo

Package 2

$2,799/mo

Package 3

$3,599/mo

Managed Infrastructure

HTTPS/SSL Securtiy
AWS Cloud

AWS Web Application Firewall 

AWS Compute & Storage

AWS Networking & Database

Managed Website

Responsive & Themeless WordPress
Integrated Blog
Dealership Department Manager
Elementor Page Builder

YouTube/Vimeo/Self-hosted Video Support

Google Translate & Google Maps support

Easy iframe ebeds

Banner & Slide Manager

Accessibility

Popups

Static

Conditional

Behavioral

Google Business Reviews Widget

Available*

Announcement Banners

–

Available*

Countdown Timers

–

Available*

Search Performance

HTML & XML Sitemap

Yoast Technical SEO

Bulk edit page titles & meta descriptions

FAQ Schema

Local Search Presence †

–

Managed Google Reviews †

–

Monthly Reporting †

–

Design

Professionally crafted header, footer, and homepage 
Material Design UX Forms

Essential SRP & VDP

Site Redesign †
–
–
1 / year

Inventory

Homepage Shopping Module
Automated Vehicle Jellybeans
RealSearch® Free text search
Micro-SRP Vehicle Listings
Vehicle Comparison
Bookmark & Save Your Favorites
Dynamic Vehicle Breadcrumbs
Multi-layer Advanced Sorting
Arrangeable Filters
Hideaway Filters Sidebar

Customizable In-search Ads & Banners

EV Search Filters

Custom Vehicle Badging

Dynamic Search Page Titles and Meta Descriptions

Vehicle Views Counter

Heuristic Similar Vehicles

Summarized Vehicle Highlights

Vehicle Video Support

Categorized Features & Specifications

Customizable Call to Action

Integration Payment Calculator

EV Fuel Savings Calculator

Advanced Pricing Engine

VIN Enhancement

Carfax & AutoCheck Support

Inventory Pooling

Multi-source Import

Inventory Exports

Limited
Core
Extended
Scan2Sell †
Available*
Available*
AI Description Service
Available*
Available*
D.O.O.R. †
Available*
Available*
Available*

Lead Capture

Page Embedded Forms

Popup Forms

Standard Form Library

Custom Forms

–

2 forms / mo.

5 forms / mo.

Analytics

Managed Analytics Integration (GA4)
ASC for Google Analytics 4
Managed Google Tag Manager (GTM)
Heatmapping
–

1 page / mo.

3 page / mo.

Custom GA4 Events
–
–

Support

Email
Phone
Chat
Scheduled Training

Content Management

Price Stack Consultation & Updates

Agency Support
Seasonal Accents

Available*

Available*

Site Review

Monthly

Monthly

Monthly

* ‘Available’ components may incur an additional charge or fee based on the chosen strategy. Please contact us for more information.

Features marked with † can be added via add-ons below.

Your FordDirect integrations, professionally managed.

Our team provides the technical stewardship required to ensure your site stays compatible with FordDirect’s evolving automations. We handle the custom configurations and nightly technical checks so your digital store can remain synced with the Ford brand. Our managed services ensure that every touchpoint aligns your dealer vision with the Ford brand, delivering a seamless and tailored online experience. Listed below are just some of the FordDirect products and services that are supported.

  • UDL Automation Platform
  • EV BlueAdvantage Program
  • Ford Moneyback Guarantee Program Content
  • Ford Certified Collision Content
  • Quicklane Content
  • Ford Parts Content
  • FordPass Rewards Content
  • Ford High MSRP & Package Discounts
  • SMARTT Service Scheduler
  • Ford ModelE Program & Content
  • Ford Parts & Service Coupons
  • Call Tracking
  • Ford Model Lineup
  • VIN Level Incentives
  • Ford Window Stickers
  • "Why Buy" Pages & Content
  • Ford Courtesy Transportation Program
  • VinReal
  • In-Transit/In Production Units
  • FMCC Pre-Qualification
  • Vehicle Videos
  • Ford Mobile Service Content
  • Tire Finder
  • And more...

Accessories

Essential Search Performance $600/mo

Targeted strategies and proven results, that will skyrocket your online visibility and drive more customers to your business.

  • Local Search Performance
  • Monthly Reporting
  • Support

Google Vehicle Integration $250/mo

Seamlessly integrate with Google Merchant Center by sending compliant vehicle data directly to Google, ensuring hassle-free listings and maximum ad performance.

  • Algorithmic validation for Google’s standards
  • Reliable, timely vehicle ad updates
  • Minimize errors with optimized syncing
  • Boost ad performance with compliant data

*Google Vehicle Listings integration covers one inventory account per managed website, with additional accounts costing $250/month each.

AI Vehicle Descriptions $99/mo

Craft compelling vehicle descriptions in seconds and stop wasting time writing repetitive descriptions! Jazel's AI takes the grunt work out of the process.

  • Generate unique, informative descriptions
  • Control the length and style
  • Set the tone and format for impact
  • Boost sales
  • Increase efficiency

D.O.O.R. $500/mo

Engage shoppers early in their buying cycle and offer them a rich ordering experience for vehicles not currently in inventory or for pre-order only.

  • Customize a new vehicle from start to finish on your website
  • Engage shoppers early in the buying cycle
  • Display full line-up or customize a selection of models/trims to display
  • Enhanced lead info with customers selections

Scan2Sell $99/mo

Transform Your Lot into a Dynamic Real-Time Pricing and Incentives Portal.

  • Quickly and easily create QR code stickers for your vehicle inventory
  • Enhanced customer engagement
  • Real-Time pricing & incentives
  • Accurate data
  • Clear and consistent pricing, on-lot and online
  • Boost sales efficiency
  • Effortless information updates

Site Refresh $600/ea

Refreshes can help keep your site modern, clean, and effective, ensuring it continues to engage users and support growth.

  • Strategic redesign and visual alignment
  • Navigation and UX optimization consulting
  • Engagement performance optimization
  • Managed usability and accessibility audit

What our customers say

The Jazel staff understands our business and works diligently

We have worked with other web site providers in the past and none of them compare to Jazel. The Jazel staff understands our business and works diligently to align their strategy's to meet our overall objectives. They are always offering new ideas to help us move our business forward.
Walker Ford
Selecting Jazel as our website host and provider has been one of the smartest digital moves

Selecting Jazel as our website host and provider has been one of the smartest digital moves we have made in the past several years. Being a multi-brand dealership, we've had the opportunity to use several of the major auto industry website providers and our time with Jazel has been far superior in response time, communication and resolution of nearly every request.
Lakeland Ford
From conception through launch and their team has been incredible

We launched two new websites with Jazel and from conception through launch and their team has been incredible. Not only did they hear us out on our design needs and ideas, they went above and beyond and created several updated themes and logos that fit great with our concept. I was totally impressed.
Chaparral Ford
Jazel Poster Front End1
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Front-end Demo

Jazel Poster Back End22
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Back-end Demo

Want to learn more?
Contact your FordDirect Digital Performance Consultant or log-in to your dealer portal page.
Get a Price Quote
(949) 224-5690
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Accessibility

Our platform offers the flexibility to integrate accessibility software tailored to your needs. Our ability to work with leading accessibility tools can help ensure that your website meets accessibility standards, creating an inclusive experience for all users.

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Popups provide powerful ways to capture visitor attention, promote key messages, and drive action, offering versatile options to create targeted and meaningful engagement.

  • Standard: are designed for general announcements & promotions and displayed across every page of the site.
  • Conditional: display the popup on a specific page or limit them to loading on a user’s first page ensuring messages reach the right audience at the right time.
  • Behavioral: Triggered by user behavior, these popups appear based on actions like exit intent, scroll depth, inactivity, or multiple page views, allowing for highly personalized engagement and re-engagement strategies.
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Distribute inventory data to key online marketplaces and partners. Each tier is designed to offer flexibility and scalability, ensuring that you can choose the option that best fits your marketing strategy.

  • Limited: Delivers inventory data in a standardized format through FTP, ensuring efficient data handling for core company use.
  • Core: Add exports to major online marketplaces and reach a wider audience by listing your inventory on popular platforms such as AutoTrader, Cars.com, and CarGurus.
  • Extended: The complete export suite helps you expand your reach to even more marketplaces, maximizing your inventory’s visibility.
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Transform Your Lot into a Dynamic Real-Time Pricing and Incentives Portal.

  • Quickly and easily create QR code stickers for your vehicle inventory
  • Enhanced customer engagement
  • Real-Time pricing & incentives
  • Accurate data
  • Clear and consistent pricing, on-lot and online
  • Boost sales efficiency
  • Effortless information updates
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Craft compelling vehicle descriptions in seconds and stop wasting time writing repetitive descriptions! Jazel’s AI takes the grunt work out of the process.
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Engage shoppers early in their buying cycle and offer them a rich ordering experience for vehicles not currently in inventory or for pre-order only.
Custom order Request
  • Car shoppers can customize a new vehicle from start to finish on your website
  • Real-time summary of selected trim including available packages, options, and features with applicable pricing
  • Display full line-up or customize a selection of models/trims to display
Consultative Touchpoint
  • Engage shoppers early in the buying cycle
  • Offer them a rich vehicle ordering experience not currently in inventory or available by pre-order only
  • Enhanced lead info with customers selections equips you to work with the customer to educate, expedite, enhance, or order requests prior to finalizing an order or purchase transaction
  • Assign your best Online Order Specialist, Product Expert, Order Expediter, Customization Coordinator, etc. to assist with the order before finalizing with OEM
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Embedding forms in popups provides a streamlined way to capture visitor information, promote key offers, and drive conversions. Combine popup forms with Standard, Conditional or Behavioral popups to engaging users at just the right moment.

  • Boost Lead Capture: Collect visitor information directly within a popup, making it easy for users to sign up, inquire, or convert without leaving the page.
  • Drive Conversions: Strategically timed popups with forms can capture interested leads effectively, turning visitor attention into actionable results.
  • Promote Key Offers: Highlight promotions or special offers in a way that encourages immediate action, increasing engagement with your most important messages.
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Our library of Foundation forms offers a range of ready-to-use options, from ‘Contact Us’ to ‘Schedule a Test Drive,’ making it easy to implement essential customer touchpoints on your site—all equipped with Google’s reCAPTCHA 3 for frictionless added security and spam prevention.

  • Time-Saving: Quickly add commonly used forms without the need for custom development, streamlining setup.
  • Consistency: Ensure a cohesive, professional look and feel across all customer interactions with pre-designed forms.
  • Improved Engagement: Provide visitors with clear, accessible ways to reach out, increasing opportunities for lead capture and engagement.
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Our Custom Forms service delivers tailored solutions designed to meet specific needs, ensuring each form aligns with your goals and customer experience.

  • Personalized Experience: Capture exactly the information you need with forms customized to your unique requirements.
  • Professional Expertise: Leverage our team’s expertise to design forms that look great, function smoothly, and enhance user interaction.
  • Enhanced Flexibility: Adapt forms to specialized workflows, allowing for more complex data collection or unique customer interactions.
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Connect With Our Team

Independent Dealer Contact

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